At Honey, we’re built around one belief: your advice should stay at the centre of your client relationships – uncompromised and fully supported. Our platform gives independent financial advisors and family offices the tools, flexibility and support to deliver great client centric outcomes and grow sustainably without added complexity or competition.
We don’t interfere We enable.
Advisor – Led, Always
We are deeply committed to the intermediated market, providing full support to advisors who guide their clients with care and expertise. From onboarding to servicing, transacting and reporting, our ecosystem is structured to respect your role while making it easier for you to do what you do best.
Seamless Support
That Works For You
We take the operation load off your shoulders. With intuitive processes, streamlined documentation, and proactive service, we reduce turnaround times and give you back more time for what matters: your clients.
Tools that Fit How you Work
Our digital suite is responsive, easy to navigate, and aligned to how you work. Pricing is simple and transparent with investor-level fees across our full suite so you can deliver more value to your clients.
Smart Support at Every Step
With our advisor toolkit, you get access to features that make your day-to-day easier and more impactful from real time portfolio visibility, seamless switch capabilities and static detail updates. Our Goal Management tools help you to anchor advice around meaningful outcomes, with rich reporting that assist you align investment strategy to real-life milestones education, retirement and more.
A Platform for Possibility
Honey opens the door to more than just traditional investment options. Whether you’re looking for alternative exposures, offshore flexibility, or customised blends, our platform supports modern portfolios that reflect evolving client needs. Want unrestricted ZAR-based offshore access within life wrappers? You’ve got it.
Collaboration is our Core
You stay at the centre. We help power what is next. Explore a platform that supports your independence, enhances your client value, and adapts as your business grows. With Honey, your are not just transacting – you are transforming your advice delivery.
Co-Branded Advisor &
Client Experience
Maintain your brand presence through every step of the investor journey, with co-branded materials, statements, and reports.
To apply for a new Honey Investment Solutions Contract please complete the Online FSP onboarding application using the link below:
If you are an existing FSP and would like to update your existing contract with us, please complete the following:
Make sure to include:
Submit your online application and upload your supporting documents. Should you wish to email your supporting documents instead, this can be sent to us at honey@hollardinvestments.co.za
You will be ready to do business with us once we have:
Accessing Honey Investments Online
Once your contract is approved, you’ll gain access to our secure online portal where you can:
If you already have a contract but no online account:
Call us on 0860 202 202 and our team will assist you.
Are you an FSP office administrator? Contact our team to get linked to the relevant adviser profiles.
